Remember school? The most popular kids surrounded with friends and then the ones always sitting alone in the school canteen? Of course. We all do. Returning to those times makes me think what made them so popular. Was it their good looks, fancy clothes or their sense of humour? Most probably it was their connections that made them being the most popular kids at school. They knew everyone and everyone knew them. We all wanted to be like them…

Google PageRank works just like that. It ranks websites on the scale 0 to 10 points depending on their popularity the same way those school kids would rank their schoolmates. The one with the most relevant links/connections is the winner. Now what would you do to make sure your website becomes next year’s most popular?

• The most important thing to do is to secure as many links pointing to your website as possible because Google PageRank ranks websites according to the number of links leading to your page. Every click on your page is akin to a vote. The more votes you get, the better ranking will be.

• Submitting to search engine directories is very important because many of them allow you to post free links to your website, which increases your opportunities to be listed higher. As it is going to be a free link it is an easier option compared to trying to gain links from other related websites which may either ignore your link or request payment.

• Joining forums and and publishing articles are other important means of how to help your search engine ranking. Always sign off articles and contributions with your website signature. Just remember to only join forums related to your website for maximum benefit. It may bring back more potential clients and be a good advertisement for your business.

• Create and distribute ezines linked to your website.

• Register with Google webmasters and create a site map for your business to make it entirely visible to Google.

The subject is far more complex, but following these basic tips should at least help your website attain a better score on the GoogleRank scale and bring more traffic to your pages. However, please note it takes consistent and constant activity to become and remain the most popular kid at school….

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Author: Xenia Slosarcikova, Online Marketeer, The Marketing Farm Limited

Tags: cheltenham, google pagerank, google ranking, marketing agencies cheltenham, optimisation, page rank, pagerank, retained seo services, seo promotion, SEO services

This entry was posted on Sunday, March 28th, 2010 at 1:44 pm and is filed under The Website Farm. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.